Toyota Canada recently unveiled the all-new 2024 Toyota Tacoma, a complete redesign of its iconic mid-size pickup truck, which has been a dominant force in the Canadian market for over a decade. This latest model promises to bring a fusion of Toyota's rich history in quality, durability, and reliability with modern technology and rugged styling.
Revolutionary Design and Construction
The 2024 Tacoma, built on the TNGA-F global truck platform, shares its foundation with the Tundra, Sequoia, and Land Cruiser. Its construction features a high-strength boxed, steel-ladder frame, catering to off-road enthusiasts with several new attributes. The design process involved significant collaboration across Toyota's North American units, with the CALTY Design Research Centre leading the way. The "Tacoma-ness" theme guided the design, blending elements like a high lift, big tires, and a slim body to define the Tacoma's unique appearance.
Enhanced Performance and Powertrain Options
A major update for the Tacoma is its fully redesigned coil spring multi-link rear suspension, now standard across all Canadian grades. This improves ride and handling, ensuring versatility for both on-road and off-road use. The 2024 model offers two powertrain options: the turbocharged i-FORCE 2.4-liter engine, delivering 278 horsepower and 317 lb.-ft. of torque, and the i-FORCE MAX hybrid system, boasting 326 horsepower and 465 lb.-ft. of torque. The latter stands out as the most torque-rich option in its class.
Pricing and Value
The starting Manufacturer’s Suggested Retail Price (MSRP) for the new Tacoma is set at $46,950 in Canada for the SR5 with a 6-foot bed. The TRD Off-Road and TRD Sport, both with a 6-foot bed, are priced at $50,650 and $50,050, respectively. For those looking for more amenities, the TRD Sport + with a 6-foot bed starts at $54,450, while the TRD Sport Premium is priced at $58,150.
For those preferring a 5-foot bed, the TRD Off-Road 6MT begins at $48,550. The TRD Off-Road Premium with a 5-foot bed is available at $58,350, and the TRD Sport + 6MT also with a 5-foot bed, is priced at $52,350. Pricing details for i-FORCE MAX models will be revealed closer to the sale date, emphasizing Toyota's commitment to providing superior performance at an incredible value.
Advanced Engineering for Diverse Environments
Engineering enhancements are evident throughout the new Tacoma. The adoption of Toyota’s global truck platform has introduced improvements like a strengthened frame, advanced multi-link rear coil suspension, and innovative towing technologies. These modifications cater to a wide range of activities, from city driving to challenging off-road adventures.
Smart Towing Technology and Bed Improvements
Tacoma's towing capacity of up to 6,400 lbs and a payload of 1,710 lbs in i-FORCE Max models cater to diverse needs, from hauling trailers to off-road equipment. New towing features, like an available trailer brake controller and Tow/Haul drive mode, enhance its capability. The bed volume has also been increased by seven percent, accommodating more gear under the available tonneau cover.
Distinctive Features, Powertrain Diversity, and Technology
Each Tacoma model boasts unique characteristics, with different suspension tunings for each grade. The TRD Sport, for example, includes red TRD sport-tuned shocks, while the TRD Off-Road features Bilstein shocks. The Limited grade even offers an Adaptive Variable Suspension system.
In terms of powertrains, the Tacoma offers the standard i-FORCE engine and the i-FORCE MAX hybrid system, highlighting Toyota's commitment to performance and efficiency. These options ensure that the Tacoma is capable of handling steep gradients and long journeys with ease.
The Tacoma's off-road capabilities are a highlight, with features like the front stabilizer bar disconnect system and advanced camera systems, making it an ideal choice for adventurers.
In the cabin, the Tacoma is equipped with the latest technology, including a new multimedia touchscreen, compatibility with Apple CarPlay and Android Auto, and various charging options. Safety is a priority, with the Toyota Safety Sense 3.0 suite offering features like Pre-Collision System and Lane Departure Alert.
The 2024 Tacoma comes in various grades and configurations, each tailored to different user preferences. These include the SR5, TRD Sport, and TRD Off-Road, among others, with a range of colors available, including exclusive options for the TRD Pro model.
Conclusion
The all-new 2024 Toyota Tacoma sets a new benchmark in the mid-size pickup truck segment with its blend of innovative design, advanced technology, and robust performance. With a starting MSRP of $46,950 in Canada, it offers a compelling combination of value and capability, ready to meet the diverse needs of Canadian drivers. For more information, contact us today!
